Best Betting Sites UK
Written by Robert Cohen
Updated: 2025-03-25
Sports betting is a very popular part of online gambling. While some online casinos will offer both casino games and sports from the same platform, far from all do it. So how can you find the best betting sites? With our help, of course!
See our top list of the best betting sites in the UK below or keep on reading to learn more about sports betting! You can click on each betting site to read our review and choose the one you like best.
- Nice theme and concept for UK players
- Always 10% cashback
- Fair wagering requirements
- Free spins with low wagering requirement
- Welcome bonus for casino, live casino and sport
- Sportsbook, bingo and scratch cards in game selection
- Great welcome package with up to £1,000
- Weekly promotions and competitions
- Large game selection: lots of online scratch cards
- Monster casino app for mobile play
- Lots of promotions and bonuses
- Sport, casino, live casino, poker and bingo
- Mobile apps available
- Massive selection of sports and events to bet on
- Lots of promotions and offers
- Payments can be completed at Betfred shops
- Sports betting app available
Pick your sport…
What is Sports Betting?
Let’s start with the very basics.
Sports betting is simply the act of gambling on sports. Players do this by predicting the outcome of an event and placing a bet on that outcome. This can be anything from who wins a match to what the exact score will be or which player will get a yellow card.
Sporting bets can be placed on numerous different sports and also other outcomes – such as the result of political events. Players betting in the UK will normally favour sports such as football, horse betting, tennis, rugby and boxing, but those are just a selection of the many options available. Especially with the entrance of sports betting online, a new world of sports and bets has opened up to UK players.
In the UK, sports betting can be done either at land-based establishments or online bookmakers. There are still many brick-and-mortar sportsbook establishments such as William Hill and Betfred that have been around for a long time. In addition to shops all around the UK, these and many other bookmakers have made their way online. With the growing popularity of online betting – and specifically betting on mobile – more and more players prefer to get in on the live-action online.
How to Get Started with Online Sports Betting
Getting started with online sports betting is super quick and easy. Here’s what the process typically looks like:
1. Find the best sports betting site for you
Read our reviews to find the best sportsbook for you. Based on your personal preferences, it might for example be the sportsbook with the biggest bonus or the most varied selection of sports on offer.
2. Sign up
Once you’ve opened the sports betting site(s) there will be a large “sign-up” or “register” button available. Click on that button and fill in the details required by the sportsbook.
3. Make a first deposit
Once your account is up and running, it is time to deposit some money. Head to the cashier page and choose your preferred payment method. Deposit as much (or little) as you would like.
4. Enjoy the welcome bonus
Normally, your first deposit at any sports betting site will qualify for a welcome bonus. Some online sportsbooks offer sports bonuses (such as free bets) while others only offer casino bonuses (match deposit / free spins).
5. Start placing bets
Head to the sports section, browse the sports and leagues available and start adding bets to your betting slip. Choose how much you would like to stake and confirm your bet. You can normally combine different bets to place either in advance or while the match is ongoing (live betting).
6. Withdraw your winnings
If you end up winning anything from your bets, it is time to withdraw those winnings. Keep placing more bets or go to the cashier to get the money cashed out to your bank account or e-wallet.
Sportsbook Offer
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How We Find the Best Betting Sites
By reading our UK sportsbook reviews here at Kabono, you can find the perfect match for you and your sports gambling requirements. We list both established and new betting sites that are worth checking out. But since there are so many bookmakers available online, how do we decide which are worth recommending (and not)?
After many years in the industry, we know what is important when betting online. We have taken these important criteria and made them into a checklist of things we always review thoroughly:
- Trust and security
- Payment methods
- Bonuses and promotions
- Betting site features
- Responsible gambling
Trust and Security
The first thing we check is whether the betting site is licensed and secure. A UKGC licence is a must, ensuring the bookmaker follows strict regulations and protects players. But licensing alone isn’t enough.
We also look at how the site handles payments and personal data. Secure encryption, verified payment methods, and strong identity checks all point to a site that takes security seriously. Avoiding unlicensed bookies is just as important. If a site isn’t regulated, there’s no guarantee players will get paid if something goes wrong.
Payment Methods
Payment options are essential when choosing a betting site. We look for sites that offer multiple methods, such as:
- Debit cards (Visa, MasterCard)
- E-wallets (PayPal, Skrill, Neteller)
- Prepaid cards (Paysafecard)
It’s important that these methods are secure, with strong encryption to protect personal and financial details. We also check for fast deposit and withdrawal processing times.
Bonuses and Promotions
Bonuses and promotions are a big draw for many players, but it’s important to understand how they work. We focus on sites offering clear and fair bonuses, such as:
- Welcome offers
- Free bets and cashback
- Enhanced odds and bet boosts
We also check for wagering requirements (how much you need to bet before withdrawing) and payout rates and terms that are easy to understand
Loyalty schemes and regular promotions are a bonus, as they reward players for continued play. A good site makes sure its bonus terms are transparent and achievable.
Betting Site Features
The right features can make a big difference when choosing a betting site. Here’s what we look for:
- In-Play Betting and Live Streaming: In-play betting and live streaming allow you to place bets while watching events unfold. We focus on sites offering both, particularly for major sports.
- Cash-Out and Bet Builder: Cash-out lets you settle bets early, while bet builders allow combining multiple markets for more control and excitement.
- Mobile Betting: A strong mobile app or responsive site is key for betting on the go. The best sites ensure a smooth mobile experience, so you never miss a bet.
- User Experience: We prefer sites with a clear, easy-to-use interface that lets you place bets quickly and efficiently.
- Competitive Odds: We look for sites with competitive odds and regular odds boosts, giving you better value on your bets.
Responsible Gambling
We look for sites offering responsible gambling tools such as self-exclusion options, time limits, and the ability to set deposit and loss limits. Sites should also conduct affordability checks and verify your identity to ensure you’re gambling within your means. Links to support organisations like GamStop and GambleAware are a good sign that the site takes player safety seriously.
Online Match Predictions
For newcomers who are not sure where to start with betting, match predictions can be of big help. These can be predictions and tips from bookies and experts that can give hints on what to bet on, when and where.
We recommend taking a look at football predictions and other betting tips as a guide before placing any bets but remember not to follow them blindly.
Remember that tips and predictions are there to guide you but can’t guarantee a win!
New Betting Sites
New betting sites often bring fresh opportunities for players, with innovative features, modern designs, and competitive odds. These sites typically offer attractive welcome bonuses and loyalty schemes to entice new customers. They also focus on providing updated technology, making them user-friendly and fast.
If you’re looking for something different, newer betting sites can offer a more dynamic experience with exciting tools and payment options.
Check out the latest betting sites listed on Kabono.com below:
- Casino and sportsbook in one
- Weekly WinBooster and unique Wheel of Riches
- Support via phone, live chat and email
- Small welcome bonus
- No FAQ page
- Lots of promotions and bonuses
- Sport, casino, live casino, poker and bingo
- Mobile apps available
- Extensive website that can be a bit confusing to navigate
- Casino + Live Casino
- Lots of weekly promotions
- Many payment methods offered
- No support phone or direct email address
- High wagering requirement on welcome offers
- No deposit free spins
- Casino and sportsbook in one
- 24/7 support available
- High wagering requirement on refund bonus (x60)
Online Sports Betting FAQ
Below, we’ve gathered some of the most common questions that we receive about online sports betting.
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Are betting sites legal in the UK?
Yes, as long as you play on a licensed sportsbook, it is totally legal to bet online. Just like landbased establishments, online sportsbooks need a license from the UKGC in order to legally be available for British players.
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What are the best betting sites in the UK?
In our top list, you can find the very best sports betting sites for UK players. Currently, our top recommendations include William Hill and Betfred Sport. Check our full UK betting sites list for all current recommendations.
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Can I get an online sports betting bonus?
Yes, most online sportsbooks will offer bonuses just like online casino bonuses. Normally sports bonuses are given as free bets or cashback on lost bets.
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Can sport bets be placed using a mobile?
Yes, thanks to online sports betting, bets can be placed using a computer, tablet or mobile phone. Some online sportsbooks offer a mobile app for placing bets while others simply have a mobile-optimised website interface.
Best Online Sportsbooks
Are you ready to get started with online sports betting? Check our list of the best betting sites in the UK and find your preferred sportsbook!
- Nice theme and concept for UK players
- Always 10% cashback
- Fair wagering requirements
- Free spins with low wagering requirement
- Welcome bonus for casino, live casino and sport
- Sportsbook, bingo and scratch cards in game selection
- Great welcome package with up to £1,000
- Weekly promotions and competitions
- Large game selection: lots of online scratch cards
- Monster casino app for mobile play
- Lots of promotions and bonuses
- Sport, casino, live casino, poker and bingo
- Mobile apps available
- Massive selection of sports and events to bet on
- Lots of promotions and offers
- Payments can be completed at Betfred shops
- Sports betting app available